KEEP READING AT THE LINK! There's lots of math!
Showing posts with label publishing. Show all posts
Showing posts with label publishing. Show all posts
2/4/26
NO MORE DRUGSTORE PAPERBACKS? PUBLISHER WEEKLY SAYS NO ; MAYBE SOME BODICE RIPPERS?
Excerpting: The decision made this winter by ReaderLink to stop distributing mass market paperback books at the end of 2025 was the latest blow to a format that has seen its popularity decline for years. According to Circana BookScan, mass market unit sales plunged from 131 million in 2004 to 21 million in 2024, a drop of about 84%, and sales this year through October were about 15 million units. But for many years, the mass market paperback was “the most popular reading format,” notes Stuart Applebaum, former Penguin Random House EVP of corporate communications. Applebaum was also once a publicist at Bantam Books, one of the publishers credited with turning mass market paperbacks into what he calls “a well-respected format.”
4/28/20
MEN GIVE UP READING 50 PAGES BEFORE WOMEN
DAILY MAIL SCIENCE : MEN GIVE UP ON PAGE 50
This is bad news for those of us who write books that are so many pages more.
I wonder about the books they used. Maybe they were boring books. Maybe they were books that are generally more appealing to women. What happens if you give a man a manuel on how to repair his car? The difference between paper book and audio book and e-book?
EXCERPT: The report was created by the Audience Agency, a British charity that gathers data to help creative industries reach people who will enjoy their work.
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